Free Website Audit Lagos | Check Your SEO Score Now
Free Website Audit Lagos
Lagos is Nigeria’s economic engine — 21 million people, millions of businesses, and the fiercest digital competition in the country. Every day, Lagosians make 2.1 million Google searches for local services. If your website has technical issues, you are invisible to ready-to-buy customers.
But here is the problem: most Lagos business owners don’t know their website is broken. They see a pretty homepage. They don’t see the 3.2s LCP on MTN 4G. They don’t see the missing LocalBusiness schema. They don’t see the 47 redirect chains eating crawl budget. They don’t see the zero citations on VConnect or BusinessList.ng.
Our free audit makes the invisible visible. In 60 seconds, you get a 180-point report with prioritized fixes — not a generic score, but a Lagos-specific action plan.
Why Lagos Businesses Cannot Skip the Audit
Lagos SEO is not generic SEO. The infrastructure, user behavior, and competitive landscape are unique:
Mobile-First Reality
95%+ of Lagos searches are mobile. Most sites are built desktop-first. Our audit tests on real Nigerian 3G/4G networks, not lab conditions.
WhatsApp-Driven Conversions
Lagos customers convert via WhatsApp, not forms. We check click-to-chat implementation, pre-filled messages, and mobile UX for chat conversion.
Nigerian Citation Ecosystem
VConnect, BusinessList.ng, Finelib, ConnectNigeria, NigeriaBizList — global directories don’t count here. We check 50+ Nigerian-specific citations.
Map Pack = Revenue
Top 3 Google Maps results get 60%+ of clicks. We audit GBP completeness, review velocity, photo freshness, Q&A, and service area settings.
What Our Free Website Audit Checks (180 Points)
Technical Foundation: The Invisible Revenue Killer
You can have the best offer in Lagos, but if Google cannot crawl, render, or index your pages — you do not exist. Here is what we check:
Core Web Vitals (Real Lagos Data)
LCP < 2.5s on MTN 4G. INP < 200ms on mid-range Android. CLS < 0.1. We test via WebPageTest Lagos node and CrUX Nigeria dataset — not lab simulations.
Schema Markup Validation
LocalBusiness, Service, Product, FAQPage, BreadcrumbList, Review — fully validated JSON-LD. Zero errors = rich snippets = higher CTR.
Crawlability & Indexation
Redirect chains, canonical conflicts, parameter handling, robots.txt, XML sitemaps, noindex tags, orphan pages. We ensure Google spends budget on money pages.
Security & Trust
HTTPS everywhere, HSTS, security headers, mixed content, SSL expiry, malware scan. Google demotes insecure sites; Lagos users abandon them.
Local SEO for Lagos: Map Pack or Invisible
The Map Pack (top 3 Google Maps results) captures 60%+ of local clicks. Here is the Lagos-specific checklist:
Google Business Profile Completeness
Primary/secondary categories, business hours, services list, description with Lagos keywords, photos (exterior, interior, team, products), posts, Q&A.
Nigerian Citation Network
VConnect, BusinessList.ng, Finelib, ConnectNigeria, NigeriaBizList, IbomDirectory, AbujaBiz, LagosStateGov directories — 50+ sources. NAP consistency scored 0-100.
Review Velocity & Sentiment
New reviews per month, average rating, keyword-rich reviews, owner response rate, negative review mitigation. Target: 4.7+ with 50+ reviews.
Multi-Location Lagos Coverage
Victoria Island, Lekki, Ikeja, Surulere, Yaba, Ikoyi, Ajah, Ikorodu — each area needs a location page with unique content, schema, and GBP embed.
Content & AI-Readiness: Built for Answer Engines
Google AI Overviews, ChatGPT, Perplexity — they don’t rank “content.” They cite answers. Our audit checks:
Information Gain Score
Does your content provide unique data, original research, expert insights — or just rewrite competitors? We score 0-100 vs top 10 results.
Entity Coverage
Are your key entities (services, locations, team, credentials) marked up and connected? Missing entities = missing from AI citations.
Structured Answer Format
Clear definitions, step-by-step processes, comparison tables, FAQ schema — formatted for AI Overviews to cite directly.
Topical Authority Map
Cluster coverage vs competitors. Missing subtopics = authority gaps. We identify 10-20 content opportunities per audit.
Speed on Nigerian Networks: The 3G/4G Reality
Lab tests lie. A site that loads in 1.2s on fiber takes 4.8s on Glo 3G in Ikorodu. We test on real Lagos infrastructure:
ISP-Specific Testing
MTN, Airtel, Glo, 9mobile — each has different latency, throughput, and caching behavior. We test from Lagos nodes on all four.
Critical Resource Optimization
Critical CSS inlining, font-display: swap, preload hero images, defer non-critical JS, service worker for repeat visits.
Image & Asset Compression
WebP/AVIF with fallbacks, responsive images (srcset), lazy loading, CDN with Lagos PoP. Target: < 500KB total page weight.
Third-Party Script Audit
Chat widgets, analytics, tracking pixels — each adds 100-500ms. We identify and optimize or remove non-essential scripts.
Our Audit Methodology
Automated Scan
180-point automated crawl via Lighthouse + custom Nigerian checks (GBP API, citation scanner, CrUX Lagos). 60 seconds.
Human Verification
Our SEO strategist reviews the automated report, adds context: “This schema error is costing you Map Pack position #2.”
Prioritized Action Plan
Not a 50-page PDF. A 1-page WhatsApp-ready checklist: Critical (fix now), Important (fix this month), Nice-to-have (quarterly).
Real Lagos Result: Lekki Restaurant
Before audit: 2.1s LCP on desktop, 6.8s on MTN 4G. Zero schema. 12 GBP photos. 3 reviews. Page 3 for “restaurant Lekki.”
What Happens After Your Free Audit
Receive Your Report (60 Seconds)
Instant 180-point PDF + WhatsApp summary. Prioritized: Critical / Important / Nice-to-have. No jargon.
Free 15-Min Strategy Call
We walk you through the top 3 fixes, estimate impact, and show you exactly what we would do first.
Choose Your Path
DIY with our checklist. Hire your developer with our specs. Or engage us month-to-month from ₦150,000. No pressure.
Track Progress Together
Shared GSC/GA4 access. Monthly 1-page report: rankings, traffic, leads, revenue. We only win when you win.
Lagos Area-Specific SEO
Need hyper-local SEO for your Lagos neighborhood?
Frequently Asked Questions
Yes. 180-point automated audit + human-reviewed summary delivered via WhatsApp in 60 seconds. No credit card, no signup, no obligation. We do it because 40% of audited businesses become clients — but there is zero pressure.
PageSpeed tests lab conditions on fiber. We test on real Nigerian 3G/4G networks (MTN, Airtel, Glo, 9mobile). Plus: Nigerian citation check (VConnect, BusinessList.ng), GBP optimization audit, AEO/GEO readiness, WhatsApp conversion UX — things generic tools completely miss.
No. The report is written for business owners: “Your LCP is 6.8s on MTN 4G — this loses 40% of mobile visitors. Fix: enable critical CSS inlining and compress hero images.” You can hand it to your developer or us.
We audit any platform. Some fixes require platform-specific workarounds (e.g., Wix limited schema, Squarespace no service worker). We note exactly what is fixable vs platform-limited.
Quarterly for most businesses. Monthly if you are in a competitive niche (fintech, real estate, restaurants, legal). Google updates algorithms 3000+ times/year; Nigerian competitors update weekly.
Yes. Month-to-month from ₦150,000. We implement fixes, create content, build citations, manage GBP, run PPC — whatever the audit reveals. Cancel anytime. We earn your business every 30 days.